Product
Feature List
Everything included in VERVE Pulse. Built for gym operators who want to run a smarter business — not just book classes.
👥
Member Management
✓Unlimited member profiles
✓Custom membership types & pricing
✓Direct debit & recurring billing
✓One-off & session-pack payments
✓Membership freeze & hold
✓Member notes & health history
✓Emergency contacts
✓Photo ID storage
✓Bulk member import (CSV)
✓Member tags & segmentation
✓Duplicate member detection
✓Member portal (self-service)
📅
Class Scheduling
✓Recurring & one-off classes
✓Class capacity management
✓Waitlist with auto-promotion
✓Online booking via member portal
✓Coach/instructor assignment
✓Multiple locations per schedule
✓Virtual & hybrid class support
✓PT & personal training bookings
✓Events & workshops
✓Programming & workout plans
✓Class cancellation notifications
✓Buffer time between appointments
🤖
Retention & AI
✓AI daily briefing for managers
✓At-risk member detection
✓Automated win-back sequences
✓Check-in streak tracking
✓AI-personalised check-in messages
✓Churn probability scoring
✓One-click recovery actions
✓Automated re-engagement emails
✓Birthday & anniversary alerts
✓Attendance trend analysis
📈
Lead Pipeline
✓Kanban lead pipeline
✓AI lead scoring (0–100)
✓Lead source attribution
✓Bulk lead import (CSV)
✓AI next-action suggestions
✓Pipeline conversion analytics
✓Average time-to-close reporting
✓Lead capture via AI chatbot
✓Follow-up reminders
✓Email templates for each stage
✓Zapier integration for lead sync
✓Trial booking management
💳
Payments & Billing
✓Stripe-powered direct debit
✓Failed payment retry logic
✓Invoice PDF generation
✓Refund management
✓Gift card issuance & redemption
✓POS product sales
✓Cash & EFTPOS recording
✓GST-compliant invoicing
✓Stripe-hosted payment links
✓Subscription plan upgrades/downgrades
✓Pro-rata billing
✓Revenue reporting by period
📊
Reporting & Analytics
✓Live dashboard (members, revenue, classes)
✓Monthly revenue trend
✓Class fill rate & utilisation
✓Member acquisition by source
✓Churn & retention rate
✓Rep/coach performance reporting
✓Lead pipeline conversion rates
✓Product sales reporting
✓Gift card usage tracking
✓Custom date range filtering
✓CSV data export
🔐
Staff & Access Control
✓Role-based access (Owner / Manager / Coach / Front Desk)
✓Multi-location staff assignment
✓Staff activity audit log
✓Instant staff deprovisioning
✓Coach portal (limited view)
✓Kiosk mode for front desk
✓Staff performance metrics
✓Invite-based onboarding
✓Password reset & recovery
⚡
AI & Automation
✓AI chatbot for your website
✓Automated lead capture
✓AI workout program generator
✓AI marketing copy generator
✓Social media post generator
✓AI playbook generator (90-day growth plan)
✓Automated task suggestions
✓Smart class optimisation hints
✓AI-drafted follow-up emails
✓Retention sequence automation
✓Birthday & lapse triggers
✓Webhook event delivery
Plan Limits
| Feature | Core $199/mo | Grow $349/mo | Pro $549/mo |
|---|---|---|---|
| Included active members | 300 | 600 | 1,200 |
| Classes & bookings | Unlimited | Unlimited | Unlimited |
| Data export | ✓ | ✓ | ✓ |
| Marketing AI & campaigns | — | ✓ | ✓ |
| At-Risk Member Win-Back | — | ✓ | ✓ |
| Gift cards | — | ✓ | ✓ |
| Owner Playbook | — | ✓ | ✓ |
| PT business suite | — | ✓ | ✓ |
| Mailchimp & Google Calendar sync | — | ✓ | ✓ |
| NPS & WHS tools | — | ✓ | ✓ |
| Xero integration | — | — | ✓ |
| REST API & webhooks | — | — | ✓ |
| Custom reports | — | — | ✓ |
All prices in AUD, including GST. Annual billing gets two months free. Growing past your plan’s included members never blocks anyone — extra capacity bills automatically at $49/mo per additional 100 active members. View full pricing →